About

The mission of the World Health Improvement Group (WHIG) is to improves the overall health of individuals worldwide. We have a specific focus in the realm of chronic disease.

To address this mission we employ science based formulations from Max International. In fact, we are distributors of these formulations.

Much of the material here is educational. You would benefit from working your way through it to get an appreciation of the impact the science could have on you and those you care about.

John’s Story

At the end of 2019 I ended a 50-year career in the information systems business. In the mid-1980s I was Assistant Director of Information Services for the Canadian Division of an international insurance conglomerate. In 1988 I established my own information management consulting firm with a focus on managing information as a corporate resource (not the technology nuts and bolts). My clients were predominantly government organizations.

Several years ago a friend asked me to look at a business opportunity. I attended a business presentation as a courtesy to my friend. I went into it with every intention of saying I was not interested. Supplements?? Really??

And then they started talking about the underlying science. I’m analytical and a science junkie. I couldn’t believe some of what they were saying! Talk about skeptical!

So after the meeting I told my friend that I would need a whole lot of information about the science before I would even consider this crazy idea. She sent me several links to authoritative explanations about the underlying biological science and more than a dozen peer reviewed and published studies about the impact of their patented molecule.

So many independent peer reviewed and published studies registered in the U.S. National Institutes of Health database was the key differentiator for me. (The number of studies is well over 50 now.) Nothing else on the planet can do what this does, with such a wide range of impacts.

A major challenge is this. According to the laws of the relevant jurisdiction, we are not permitted to claim that our formulations can be used to diagnose, prevent, treat or cure any disease – regardless of any supporting evidence that may be available. So we do the best we can under those conditions. However, I can say with some confidence that for most health challenges associated with low glutathione levels, adequate amounts of our RiboCeine based formulations will lead to improved outcomes.

Recently the company took the initiative to conduct independent human trials (not just animal studies). These human clinical studies are enhancing our credibility by providing objective evidence of the impact of our formulations on the human body. The first study confirms that we can elevate the level of the body’s master anti-oxidant in the cells of the human body. The second study is confirmation of the impact of a set of our formulations on athletic performance. Other studies are in the works.

Our mission is to improve the overall health of individuals worldwide. I have a personal focus in the realm of chronic disease.